Our
investment strategy has been shaped by many years of cumulative
hands-on operational experience of our senior investment team
members. We believe that for companies to succeed, they will
require vision, team commitment and integrity, leadership, product
supremacy, tight execution and clear exit paths.
Vision is
the ability to foresee an unmet opportunity in the market place and
being able to articulate a solution that others fail to do, or before
other is able to do so.
Team
commitment is derived from the core team’s desire to band
together and devote, unreservedly, their collective resources and
energies, in mutual support of each other, towards the success of the
enterprise, in both good and bad times of the company’s life
cycle. Team integrity is the single most critical factor for
investing, as the partnership between the start-up and investors must
be based on total trust.
Leadership
is the attribute manifested by the CEO and the core-team members to
motivate the entire company and drive the technology and product
roadmaps in an optimal fashion throughout the venture’s life time.
Product
supremacy has as much to do with the ability to define what the market
needs as with what the technology is capable of doing.
Mastery of the industry domain knowledge and being able to drive and
lead the market with the right product specifications and
functionalities, features and pricing are underlying reasons for
dominating the product market.
Tight
execution is the result of interplay of many factors: careful product
planning, proper market positioning and product pricing, aggressive
sales, attentive after sales services, tight inventory control, prudent
human resource management, synergistic partnering with others and
judicious financial planning, management and control. All these
contribute to the ultimate success of a startup.
A clear
exit path, be it through an IPO, an M & A, or a trade sale, is a
necessary reward for venture funding and, ultimately, attests to the
success of the startup.
A start-up
may not have all the critical success ingredients in place when it
commences operation. An appropriately constituted investor group
that includes lead VCs and strategic investors can help the startup to
develop or acquire the attributes over time and realize its business
goals. The startup and the investor group must work as close
partners to unleash its full potential.
A
successful business proposition will also require that an appropriate
equity/management option structure be put in place, which recognizes
the relative contributions of all the parties – founders, staff,
and investors – and reward them accordingly.
Authosis
Ventures sees itself more as business facilitators and joint-problem
solvers than micro-managers. Our central philosophy is to help
the core team to develop the capability, especially their management
and decision making capabilities, to help themselves. We do so by
offering them sound business advice proactively and making our network
of customers, suppliers and distributors accessible to them. 
|