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Investment Strategy | Investment Process

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Investment Strategy

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Our investment strategy has been shaped by many years of cumulative hands-on operational experience of our senior investment team members.  We believe that for companies to succeed, they will require vision, team commitment and integrity, leadership, product supremacy, tight execution and clear exit paths. 

 

Vision is the ability to foresee an unmet opportunity in the market place and being able to articulate a solution that others fail to do, or before other is able to do so.

 

Team commitment is derived from the core team’s desire to band together and devote, unreservedly, their collective resources and energies, in mutual support of each other, towards the success of the enterprise, in both good and bad times of the company’s life cycle.  Team integrity is the single most critical factor for investing, as the partnership between the start-up and investors must be based on total trust.

 

Leadership is the attribute manifested by the CEO and the core-team members to motivate the entire company and drive the technology and product roadmaps in an optimal fashion throughout the venture’s life time.

 

Product supremacy has as much to do with the ability to define what the market needs as with what the technology is capable of doing.   Mastery of the industry domain knowledge and being able to drive and lead the market with the right product specifications and functionalities, features and pricing are underlying reasons for dominating the product market. 

 

Tight execution is the result of interplay of many factors: careful product planning, proper market positioning and product pricing, aggressive sales, attentive after sales services, tight inventory control, prudent human resource management, synergistic partnering with others and judicious financial planning, management and control.  All these contribute to the ultimate success of a startup.

 

A clear exit path, be it through an IPO, an M & A, or a trade sale, is a necessary reward for venture funding and, ultimately, attests to the success of the startup.      

 

A start-up may not have all the critical success ingredients in place when it commences operation.  An appropriately constituted investor group that includes lead VCs and strategic investors can help the startup to develop or acquire the attributes over time and realize its business goals.  The startup and the investor group must work as close partners to unleash its full potential. 

 

A successful business proposition will also require that an appropriate equity/management option structure be put in place, which recognizes the relative contributions of all the parties – founders, staff, and investors – and reward them accordingly.

 

Authosis Ventures sees itself more as business facilitators and joint-problem solvers than micro-managers.  Our central philosophy is to help the core team to develop the capability, especially their management and decision making capabilities, to help themselves.  We do so by offering them sound business advice proactively and making our network of customers, suppliers and distributors accessible to them.

 

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